On November 10, 2025, Ramiro Atucha, a renowned figure in the gaming industry, announced the establishment of Atucha Strategic Advisory, a consultancy firm aimed at providing strategic guidance to companies within the gaming and tech sectors. Initially, the firm will concentrate its efforts on the burgeoning Latin American market, which has shown significant potential for growth and expansion in recent years.
Atucha Strategic Advisory is set to offer expert advice to company founders and leaders, focusing on crucial aspects such as strategy, market entry, marketing, and overall business development. With Atucha’s extensive experience in online casino gaming and marketing, the consultancy promises to deliver insights and recommendations that could lead to substantial changes and improvements for its clients.
While the primary focus will be on Latin America initially, Atucha has plans to extend the firm’s services to other key regions as the consultancy grows. His vision is to harness the rapid growth within the Latin American gaming market, which has been driven by increasing internet penetration and a growing middle class with disposable income. By tapping into these dynamics, Atucha Strategic Advisory aims to position itself as a leader in supporting businesses in this sector.
Ramiro Atucha is no stranger to the iGaming industry. Before founding Atucha Strategic Advisory, he served as the CEO of Vibra Gaming, a B2B platform provider based in LATAM. In addition, Atucha spent 11 years at Leander Games and is the founder of Ixone Studios, further cementing his expertise and influence in gaming circles.
Announcing the launch on LinkedIn, Atucha expressed enthusiasm about the new venture. He highlighted his eagerness to leverage his experience to assist others in achieving success, noting that this new chapter allows him to collaborate with projects where his insights can make a meaningful impact. He emphasized the importance of aligning goals and values with the companies he chooses to work with, focusing on initiatives that have the potential to create substantial change.
Reflecting on his departure from Vibra Gaming, Atucha admitted that although he was uncertain about embarking on another full-time project, the clarity of his current mission with Atucha Strategic Advisory has invigorated his passion for the industry. He is particularly excited about engaging with a select group of companies that have inspired him with their innovative approaches and dedication to growth.
The gaming industry in Latin America is currently experiencing a dynamic phase, with many countries in the region liberalizing their gaming regulations. This shift has created a fertile ground for new businesses to emerge and for existing ones to expand their operations. Atucha Strategic Advisory aims to be at the forefront of this transformation, providing the strategic support necessary for companies to navigate the complex regulatory landscapes and capitalize on new opportunities.
Opposing viewpoints suggest that while the potential is enormous, challenges remain. The Latin American market is diverse, with each country presenting its own set of regulations, cultural nuances, and consumer preferences. Critics argue that a one-size-fits-all approach is unlikely to succeed, and companies will need to adopt localized strategies to thrive in this environment. However, Atucha’s deep understanding of the region and his ability to tailor advice to specific market conditions could be the key differentiators for his consultancy.
The success of Atucha Strategic Advisory will depend on its ability to adapt to the evolving needs of its clients and the broader market. By maintaining a flexible and responsive approach, the firm can ensure that its strategic advice remains relevant and effective, helping its clients to not only enter but also establish a strong presence in the competitive Latin American gaming landscape.
As Atucha Strategic Advisory embarks on this journey, the firm’s impact on the gaming industry in Latin America will be closely watched. With Atucha at the helm, leveraging his wealth of experience and industry connections, the consultancy is poised to play a significant role in shaping the future of gaming in the region. Whether through helping companies navigate regulatory changes, optimize their marketing efforts, or align their business strategies with local market demands, Atucha Strategic Advisory is set to become a valuable partner for gaming and tech firms looking to thrive in Latin America and beyond.
David Harrison stands tall in gambling journalism, marrying his firsthand casino experiences with a deep understanding of betting psychology. His articles transform complex gambling jargon into engaging tales of strategy and chance, making the world of betting accessible and enjoyable. David’s knack for narrative extends beyond print, making him a sought-after speaker on gambling trends and future bets. In the realm of gambling, David is both a scholar and a storyteller, captivating readers and listeners alike.
